COMPRESSION SOCKS
COMPRESSION SOCKS
Compression Category Film for Bombas. Concept, art direction, and edit.
Compression socks have an image problem: long flights, doctor’s orders, and not much else. As the category grew into one of Bombas’s strongest sellers, I led the work to widen that picture: recovery days and yoga mats, airport gates and carry-ons, and the everyday shifts of medical professionals, chefs, teachers, and tourists. I built the palette and visual language for the category, and it’s now the standard for how Bombas shoots compression.
compression:
For Wellness & Recovery
compression: For Wellness & Recovery
A boost during workouts and relief on recovery days.
A boost during workouts and relief on recovery days.
@bombas
compression: Travel
compression: Travel
Travel in comfort, from the gate to the last leg home.
Travel in comfort, from the gate to the last leg home.
Now Boarding: Destination Comfort
@bombas
@bombas
@bombas
Support for wherever the day takes you.
Support for wherever the day takes you.
Behind the scenes: no compositing, just two real matchas, a trash-bag poncho to keep our model dry, and a lot of core strength.
compression: EVERYDAY
@bombas
@bombas